Marketing & Communications.
Authentic storytelling is at the heart of every organization worth paying attention to. A clear, consistent voice (one that actually sounds like you, not a template) is what makes your mission land with the people you're trying to reach, and what keeps them paying attention over time. Identifying and protecting that voice is the work that holds every other communications effort together.
This is the work I lead—integrated marketing and communications campaigns across paid, earned, and owned media, built to hold up at the institutional level. That includes:
Executive and leadership communications
Communications function build-out — team structure, hiring, and process design
Fiscal-year communications planning and strategy
Website oversight
Social media management (organic and paid)
Media relations (press releases, media pitches, and media alerts)
Secure paid advertisement opportunities and oversee creative development
Manage/oversee digital assets and print collateral production (including video)
Internal communications strategy and infrastructure
Crisis communications and issue management
My background spans message and audience development, internal and external communications strategy, and thought leadership positioning—built from experience leading communications for a presidential foundation and standing up a university communications function from the ground up, including hiring and managing a full team.
That mix of strategy and hands-on execution means the work still holds up once it's back in your team's hands.
Ready to talk about what your communications function needs?
Let’s set up a time to connect and explore your ideas >